A lot of brands stop talking with the customer immediately after purchase.
Big mistake.
The sale doesn’t end when money changes hands.
What you do in the next few days determines whether they get excellent results and buy again…
Or forget about you and possibly even ask for a refund.
In the latest Inside the Inbox, Pete and I broke down what a real Post-Purchase Sequence looks like and why it’s one of the first sequences you should build.
You’ll learn:
The 4 objectives of a Post-Purchase Sequence (and why most brands only address one of them)
How to get a customer their first “win” before the product even arrives — and why that matters so much for getting future orders from them
Why the post-purchase sequence for a returning customer looks different than that for a first-time buyer
The case for turning your transactional emails into something people actually want to read
A few ideas for what to include in a Post-Purchase Sequence
Real-life examples of brands who do the post-purchase experience well
And much more.
Watch the replay now.
Other Ways I Can Help You
⇒ Steal my top 21 emails for just $15: Includes a template, framework, & example for each so you can mail & earn more. Plus, a video showing you how to use the whole file.
⇒ Write high-converting emails 2-3X faster with AI: My prompts, process, philosophy, and bot-free system. Includes me writing “on-the-spot” for dozens of live attendees. Great for copywriters, marketers, & creators.
⇒ Raise prices without pissing off customers & create a “sales surge”: Template, framework, real-world breakdowns, & video lessons/walkthroughs on how to run a “Perfect Price Hike” email campaign.
Work with me one-on-one: DM me and let’s talk to see if we’re a good fit.
